Almay ® One Coat Dial Up™ Mascara

Adjustable dial allows you to take your lashes from full to fuller to fullest, providing the customised look you want in just one coat. Molded brush separates and defines every lash while quick building volumising formula applies evenly and easily. Simply turn the innovative adjustable dial from "1" to "2" to "3" to get your perfect level of fullness.
Hypoallergenic. Ophthalmologist tested. 100% fragrance free.
ALMAY® intense i-color™ Mascara with light interplay™ technology

Black Emerald for Hazel Eyes
Black Flash for Brown Eyes
Black Steel for Blue Eyes
Chocolate Quartz for Green Eyes
Intensify your very unique eye colour. Oversized brush with tapered tip finds and flaunts every lash to instantly double the look of your lashes. Our patented formula with light catching minerals won't clump or smudge.Try It On
Hypoallergenic. Ophthalmologist tested.
ALMAY® intense i-color™ play up thickening mascara

Create beautifully fuller lashes with a subtle hint of contrasting colour to instantly intensify your eye colour.
Defining brush gives up to 300% fuller lashes that are beautifully full and without clumps. Smudge-resistant formula is enriched with silk proteins and Vitamins A & E to keep lashes soft.
Hypoallergenic. Ophthalmologist tested.
ALMAY® one coat nourishing mascara™ thickening waterproof

Up to 100% thicker lashes in one smooth, even coat.
This waterproof, volumising formula builds lashes double thick in one quick, clump-free application. Nourishing formula is infused with aloe and vitamin B5 to help keep lashes conditioned and silky. Extra gentle, non irritating formula.
Hypoallergenic. Ophthalmologist tested.
ALMAY® one coat nourishing mascara™ thickening

Up to 100% thicker lashes in one smooth, even coat.
This volumising formula builds lashes double thick in one quick, clump-free application. Nourishing formula is infused with aloe and vitamin B5 to help keep lashes conditioned and silky. Extra gentle, non irritating formula.
Hypoallergenic. Ophthalmologist tested.
ALMAY® one coat triple effect™ mascara

Get fuller, longer, curvier lashes in one coat for 100% pure impact.
The patented triple action gel formula instantly builds, extends and sculpts your lashes. Triple Impact Brush wraps mascara evenly
Hypoallergenic. Ophthalmologist tested.
ALMAY® one coat triple effect™ waterproof mascara

Get 3 looks in one coat for 100% pure impact.
The waterproof, patented triple action gel formula instantly builds, extends and sculpts your lashes. Triple Impact Brush wraps mascara evenly around every
Hypoallergenic. Ophthalmologist tested.

